Service First Mortgage

Marketing Director

Job Locations US-TX-McKinney
Posted Date 6 months ago(9/14/2017 5:19 PM)
Job ID
# of Openings


At Service First, our unique values serve as a compass for our actions and are the foundation of our culture.

  • We promote innovation and are purposefully dynamic in our growth processes. We change, not just for the good of ourselves, but for the good of everyone involved.
  • We hire people with the ability to think creatively, who use inspiration and imagination to solve problems by looking at them from unexpected perspectives.
  • We hire people with the ability to question assumptions and offer solutions that seem impossible; take calculated risks; take what might be seen as a problem and turn it into an opportunity; are able to bring paradigm shifts in product, processes or systems because of their thoughts and new ways of thinking; give feasible ideas and not just tangent thoughts.

We are honored to recognized among mid-size Companies as a Top 100 Places to Work in 2015 and 2016 by the Dallas Morning News.  Service First Mortgage is the first company to be ranked as high as #4 in its first year of nomination. We are also honored to have received a special award in the category of Best Direction.



Service First Mortgage is currently hiring for a Marketing Director.


The Marketing Director is responsible for the overall leadership and strategic direction of the marketing department, as well as the tactical execution of the marketing plan.  This includes, but is not limited to:

  • Building internal support around the brand and marketing strategies
  • Creative leadership; providing editorial direction, design, production and distribution of all material
  • Building customized marketing pieces to support the sales and recruiting departments
  • Developing and implementing a robust social media strategy across multiple platforms
  • Building a video production unit to support the company and key individuals
  • Leading the development and redesign of our internal and external website
  • Managing internal communications and newsletters
  • Ensuring brand consistency
  • Leading marketing compliance decision making
  • Overseeing community involvement and charitable projects
  • Supporting company-wide events and trips


Education and/or Work Experience Requirements:

  • 5 - 10 years of experience in a strategic, marketing leadership role
  • Experience building a social media strategy
  • Experience supporting video production
  • Experience building a successful brand
  • Recognition from industry groups
  • Strong preference for mortgage, financial and/or sales knowledge
  • Bachelor’s degree, with an emphasis in Business or Marketing preferred


  • Strong written and verbal skills with the ability to communicate effectively with various audiences, including senior leadership
  • Ability to quickly build trust and form relationships
  • Aptitude to analyze data, the market and the competition
  • Capable and resourceful in finding solutions without reliance on outside vendors and/or large budgets
  • Proven ability to influence without hierarchal authority
  • Proficient with social media, websites and reporting analytics tools
  • Ability to prioritize and manage multiple projects simultaneously
  • High level of integrity, discretion and professionalism in handling confidential and sensitive information.
  • Ability to manage multiple priorities in a fast-paced, dynamic environment with strict time requirements


Service First Mortgage provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws.  Service First Mortgage complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.


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